ABOUT
Fözz (pronounced ‘fuzz’) is a one-woman passion project founded on a whim in November of 2021 by Stella Ögmundsdóttir, a fibre artist based in Reykjavík, Iceland.
What started out as a creative outlet for Stella to find her way in the world of visual arts eventually turned into something more. Following a years-long interest in knitwear Fözz was born during Stella’s time studying Design and Innovation at Reykjavík’s Technical College; After skipping school one day and feeling guilty, she felt the need to do something productive to make up for it. Working as a bartender at the time and constantly being asked by her colleagues what she was knitting, she created an Instagram page as a simple way to showcase what she was working on. That impulsive decision to share her work then evolved, her interest in textiles grew, and eventually she started selling her work. Stella’s work has now developed alongside her studies - graduating from the Textiles course at the Reykjavík School of Visual Arts in 2024 - but the heart of Fözz still remains the same.
Everything in the Fözz universe is created freehand by Stella, keeping utilisation and recycling in mind throughout every project. The process is guided by what is available at each time; Fözz works exclusively with locally sourced second hand yarn, all textile waste is kept and eventually reworked into new clothing pieces or artwork. Because Fözz can’t specifically choose the amounts or colors of material, the material dictates the design, making each piece a zero-waste one of one.
DOWNLOAD MY PORTFOLIO & CV
EXHIBITIONS & MENTIONS
❃ 2026
WORKSHOP
Taught a knitting workshop for the Reykjavík city library in Gerðuberg where the goal was to knit a sweater based on my Weekender sweater design, by using only yarn scraps and no knitting pattern. The workshop was a great success, around 60 people attended and all made their own sweater.
MAGAZINE FEATURE
Was interviewed by Vikan Magazine in March of 2026 about Fözz, my knitting concept, and the workshops in Gerðuberg.
❃ 2025
EXHIBITION
Part of the Icelandic Textile Association's Design March exhibition "Eilíf uppspretta" in Reykjavík City Hall. See HERE.
FÖZZ x TEXTÍL BARINN & KNITTABLE
Collaborated with Textílbarinn and Knittable during Design March 2025 in Hafnarhaus. Held a presentation of my work and made a sweater specifically designed for the event, using Texíl Barinn's and Knittable's tools.
EXHIBITION
Exhibited my woven piece "Colgate" in Sýnishornið, inside Mosfellsbær's public library from April to September 2025.
MAGAZINE FEATURE
Was interviewed by The Reykjavík Grapevine for their late July 2025 Issue. View on page 23 HERE.
RESIDENCY
Spent August 2025 in artist residency in Stúkusalur, Höfn í Hornafirði. Where I worked on felted artwork which was then shown in my exhibition "Opna", that took place in Stúkusalur at the end of my stay. All pieces sold.
EXHIBITION
Part of the Icelandic Textile Associationt’s exhibition “Það húmar að” in Eiðistorg, Seltjarnarnes, where I exhibited my knit piece Here Again, knit specifically for that exhibition. The piece sold.
❃ 2024
EXHIBITION
Part of Reykjavík’s Winter Lights Festival, Dýfa, Árbæjarlaug swimming pool, Reykjavík, Iceland. See HERE.
WORKSHOP & ARTIST TALK
Presented an artist talk and taught a yarn spinning workshop for the Öræfi Knitting Group in April of 2024.
MAGAZINE FEATURE
Fözz was featured in Unfamous Magazine’s Knitwear Bliss issue, released in May of 2024.
COLLABORATION
Costume design in collaboration with Yuliana Palacios, for her video art installation “Here is my Home”, exhibited in Gerðarsafn museum during Reykjavík’s Art Festival, June 6th-16th 2024.
EXHIBITION
Exhibited my knit piece ,já’ (en. ,yes’) in co-operation with Academy of the Senses’ group show “No 5. Around” located in Austur-Skaftafellssýsla, Iceland, in the summer of 2024. The knit piece was published in an art book printed by Academy of the Senses, containing information about the artists and artworks taking part in the exhibition. See HERE.
COSTUMES
Designed and machine knit costumes for the band The Validations for their concert during Norðanpaunk in August of 2024.
COMMISSION
Knit a few pieces for the London/Reykjavík based brand RANRA 's SS25 collection, using their patterns.
❃ 2023
SOLO EXHIBITION
Off-Menu, Vínstúkan Tíu Sopar, Reykjavík, Iceland.
DOCUMENTARY
Interviewed by Viennese film production Mischief Films for a documentary series about ancient traditions and modern hypes around knitting.
❃ 2022
COSTUMES
Hand-knit and crocheted outfits for the band Cyber, for their concerts during Iceland Airwaves music festival in November of 2022.